TuliPark Fashion Experience

One location.
One Fashion House.
One unforgettable runway.

An Exclusive Runway Experience Created for One Selected Fashion House.

TuliPark Fashion Experience is an exclusive fashion event where couture, iconic destinations and thousands of tulips come together to create an extraordinary runway experience.
Each edition is reserved for only one selected fashion house.
This is not a traditional fashion show and it is not open to every brand. It is a private creative opportunity designed for a fashion house capable of sharing our vision of beauty, excellence and unforgettable storytelling.

One Edition.
One Selected Partner.
No Competing Fashion Houses.

A Runway Surrounded by Tulips

An iconic destination is transformed into an immersive setting through a bespoke installation created with thousands of tulips.

The runway, the collection, the location and the tulip design become part of one visual narrative.
Every edition may include:

– A bespoke runway surrounded by thousands of tulips
– An iconic Italian or international destination
– A fashion or bridal collection presentation
– Exclusive photographic and video production
– Selected guests, media, buyers and industry professionals
– Premium social and editorial content
– A fully customised tulip installation

Choose an iconic destination.

The experience can be created at TuliPark or brought to a destination selected together with the partner: historic squares, palaces, luxury hotels, private estates, resorts and international fashion venues.

One Exclusive Fashion Partner

Only one fashion house will be selected for each TuliPark Fashion Experience.
The selected brand will become the exclusive fashion partner of the edition, with no competing fashion houses participating in the same event.
This exclusivity allows the entire creative concept, location and communication strategy to be developed around the identity and collection of one partner.

Selection by Application

Participation is available exclusively by application.
TuliPark Luxury evaluates every proposal according to:

– Brand identity and positioning
– Quality and originality of the collection
– Compatibility with the selected destination
– Creative and editorial potential
– Shared values and vision
– International communication opportunities

Submitting an application does not guarantee participation.
Only selected brands will be invited to access the next stage of the project.

Who Can Apply

Applications are open to selected:

– Luxury fashion houses
– Bridal fashion houses
– Couture designers
– Established ateliers
– Emerging designers with a distinctive identity
– International fashion brands

More Than a Fashion Show

TuliPark Fashion Experience is designed to become an iconic moment for the selected brand.
It offers the opportunity to present a collection in an extraordinary setting, create exclusive visual content and connect fashion with the cultural and architectural beauty of a destination.
Every experience is conceived as a unique edition that cannot be reproduced in the same way for another fashion house.

Apply for the Next Edition

Applications are reviewed privately by the TuliPark Luxury team.
Selected brands will be contacted to receive further information about the destination, creative concept, production requirements and partnership opportunities.

Applications are limited.
Apply for the Exclusive Fashion Experience

Let’s Create Something Extraordinary

Transform your next launch, campaign or exclusive event into an unforgettable luxury experience.

Request a Private Consultation